Buyer Protection
When you transact through Ranch Hero, you're not alone. We have a record of every listing, every message, and every delivery — and we stand behind them.
The most important rule: keep everything on Ranch Hero
Scammers always try to move conversations off-platform — to personal email, Facebook DMs, WhatsApp, or cash payment apps. The moment you move off Ranch Hero, we lose the ability to protect you. If a seller asks you to pay via Zelle, Venmo, or cash and skip our platform — that is a red flag, and we want to know about it. Report it here.
What's covered
Ranch Hero protection applies to transactions completed through the platform.
Seller identity fraudCovered
A listing posted by someone using a fake identity. All sellers verify government ID before listing.
Misrepresented animalCovered
Animal arrives significantly different from the listing (different color, age, sex, or health condition).
Fake registration papersCovered
Registration papers submitted to Ranch Hero are verified against AMHR records before listing approval.
Non-delivery after depositCovered
Seller takes a deposit and becomes unresponsive or disappears. Deposits processed through Ranch Hero are held until delivery confirmation.
Undisclosed health issuesCovered
Animal arrives with a pre-existing health condition not disclosed in the listing.
Buyer's remorseNot covered
You changed your mind after purchase. This is a transaction between you and the seller.
Price disagreements after agreed saleNot covered
Parties agreed to a price and the transaction completed. Price renegotiation post-sale is not covered.
Transactions conducted off-platformNot covered
If you moved the conversation to Facebook, Venmo, or personal cell — Ranch Hero has no record and cannot help.
The dispute process
If something goes wrong, here's exactly what happens — and how fast.
Contact the seller first
Day 0–1Most issues resolve faster when you contact the seller directly through Ranch Hero messaging. Give them 24 hours to respond.
File a dispute
Within 72 hrs of deliveryIf the seller is unresponsive or you can't reach agreement, file a formal dispute through your transaction page. Include photos and a description of the issue.
Ranch Hero investigation
3–7 business daysWe review the listing, all messages, transport documentation, and your evidence. Both parties may be asked for additional information.
Resolution
Within 10 business daysWe issue a finding: partial refund, full refund, or case dismissed. Sellers found to have misrepresented animals are flagged and may be removed.
File a dispute
Something went wrong with a transaction. File a formal dispute and we'll investigate. You'll need your transaction ID and photos if applicable.
File a disputeReport a listing
Think a listing is fake, misrepresented, or from a seller you've had problems with? Report it and we'll investigate before any buyer is harmed.
Report a listingContact support
Have a question about a transaction that doesn't rise to a formal dispute? Email our support team and we'll respond within one business day.
support@ranchhero.comThe safest way to buy a highland in Texas.
Verified sellers. Documented animals. On-platform communication. Every protection we offer exists because buyers needed it.
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